Challenge: The client was unable to get through with its target market.
Solution: Conducted extensive consumer preference surveys and competitive analysis to redefine their brand identity.
Outcome: Improved brand recognition of up to 25% and a gross rise in market share.
Challenge: When changing travel preferences became a feature for consumers, hotel chains needed to adapt.
Solution: Conducted nationwide surveys on travel habits and expectations.
Outcome: The relevant tailored packages helped raise bookings by 20% in the off-season.
Challenge: Poor design of packaging made the shelf appeal weak.
Solution: Collected consumer feedback through focus groups to identify preferred designs and colors.
Outcome: New packaging resulted in a 15% increase within the following three months.
Challenge: The brand had to determine market potential before entering India.
Solution: Provided detailed research on consumer behavior, competition, and pricing strategies.
Outcome: Successful market entry with sales in the first month 35% above forecasts.